Two minutes, done

I'm working on Edicek and notice something small. A button that's slightly off-center. Text that could be clearer. A spacing issue that bothers me.

I think "this will take two minutes" and just fix it.

Ten minutes later, okay, it took longer than expected. It always does. But I have a win. The thing that bothered me is fixed. It feels good.

Then I move on. Back to whatever I was working on before. Like nothing happened.

But here's the thing. I do this 30 times a month. That's 360 micro improvements per year.

Each one felt small and isolated at the time. I barely thought about them. Just little fixes, moments of polish, things I noticed and couldn't ignore.

Then I step back and look at the product. And I realize I've built something actually beautiful. Not from one big redesign or massive effort. From hundreds of tiny moments I barely remember.

People think great products come from grand visions and careful planning. Long design sprints. Months of refinement before launch.

That's not how it works. Not for me anyway.

Great products come from noticing small things and fixing them immediately. Over and over. For months. The product gets better in tiny increments, each one invisible on its own.

That's how masterpieces happen. Not in one big effort. In tiny moments you barely remember.